From the Blog…

3 Entrepreneurs: A Modern Fable That’s All Too Real
May 22, 2013 By Sandra Leave a Comment
Once upon a recent time, there were 3 women who left their jobs to become entrepreneurs seeking control of their time, the desire to create more income and freedom to live their lives. Their names were Rachel, Linda and Mary and this is their story. At first, each did well. They weren't buying second homes or traveling 8 months of the year, but they had good revenue coming in. Let's take a look at their specifics: Rachel, a marketing coach, started seeing her revenue slow down and met an online guru who promised 6 figures in 60 days if she’d just follow these simple steps. So she handed over her credit card, followed … [Read More...]

18 Ways to Increase Your Visibility and Your Credibility — all with less work than you’re likely doing now
May 15, 2013 By Sandra 5 Comments
There's so much we need to do in our businesses. You know it, you've heard it. What about doing more with what you already have? I discussed this in two other articles: What's Hiding in Your Business Closet and Maximizing Your Business Assets. Today, we're specifically discussing your content marketing plan. Every piece of content you create (a.k.a. "article") can be repurposed. And each time you reformat/repurpose the information, you're going to reach more and more of your ideal audience. Cool, huh? You can download your own copy by right clicking and highlighting "save image as" -- you can also save it as your desktop … [Read More...]

3 Keys to a Profitable Business
May 14, 2013 By Sandra Leave a Comment
Would you prefer to listen to this article? If so, please click here to listen. During a recent call, a client asked me what, in the most basic of terms, did I think it took to be successful with an online-based business. Hmm... After taking a few seconds to prepare my thoughts, here are what I consider to be the 3 keys to a successful online-based business. Please note that while there are several definitions of "successful" and we all define what it means for us, I'm using the simple definition of "business success = positive profits", hence the title of this article. What are the 3 keys to a successful, a.k.a. profitable, … [Read More...]
"Hi Sandy,
I wanted you to know how beneficial your Conversions Class was. Each class was a treasure trove of information to help us grow our businesses. The information was very practical and down to earth. The exercises you provided with each class helped me to solidify the concepts you were teaching at the same time helping me to grow my business by focusing on very real tasks that needed to be done. Your feedback on the exercises was extraordinary! Sometimes you would make just a small suggestion – but it would have powerful implications.
I also want to thank you for all the bonuses you included with the class. Membership in GIDR is great! So much good, useful, down-to-earth information. And then the Business Foundations class – that was amazing! Tips and tools that I will be using many months from now. I look forward to taking other classes from you – but first I want to be sure I have everything in place that I just learned so that I have a solid foundation for the next step.
Thank you, Sandy, for all that you give – knowledge, time, support and encouragement."

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