Most entrepreneurs and small business owners create a business with big hopes and dreams about what their life will be like owning a successful business: the freedom, family time, financial security, etc. Reality is often far different. Reality is that most entrepreneurs and small business owners create jobs for themselves – working long days in order to eek out enough m.o.n.e.y to pay their bills, often not even covering the costs of the … [Read more...]
Over the past couple of weeks, we’ve been chatting about the 3 Types of Entrepreneurial Overwhelm and the “3 Stages of Business”. As a reminder, the 3 Stages of Business are: Foundation and Get Clients: Your focus is to generate revenue and get clients while you’re building the visibility and credibility foundation of your business. Add Leverage: Now that you have several clients, it’s time to build in some leverage so you’re … [Read more...]
Would you prefer to listen to this week's article? If so, click here to listen. Last week we spoke about the 3 Types of Entrepreneurial Overwhelm and I promised that we’d discuss the “3 Stages of Business” and how to know where you are and what to do. The 3 Stages of Business: Foundation and Get Clients: Your focus is to generate revenue and get clients while you’re building the … [Read more...]
Entrepreneurial overwhelm is one of the most common reasons for business failure – we don’t list it as “overwhelm” per se, but it’s the underlying cause. Overwhelm creates paralysis, it results in us searching for a “magic pill” or other quick fix and it takes our focus off what we should be doing. Before we can begin to manage or overcome our overwhelm, we first need to identify it. What type of overwhelm are you currently … [Read more...]
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A few weeks ago I called a trusted friend, colleague and expert in getting people known/creating connections. I had a simple question for her: “I’m seeing lots of telesummits and haven’t been invited to participate in one for months (which is unusual). Can you give me some insight into why/what’s happening?” She had an immediate answer. People are looking for “new and innovative” and you’re “stable, peace of mind, … [Read more...]
I've noticed a bit of confusion about the CAN-SPAM law after my Marketing Mess: 16 out of 21 business owners are guilty post from yesterday. This post should serve to clarify at least some of the confusion as the "CAN-SPAM" (you would have thought they could have come up with a better acronym for a NON-spamming law) law was updated last year so that: … [Read more...]
When it comes to the online marketing of your business, one of the best things you can do is write and distribute articles. While many business owners are writing (think of all the ezines you get), many are only doing half the work when it comes to distributing their articles. There are three main types of distribution: … [Read more...]
During this week of Independence holidays in the US and Canada, I have to wonder. . . Do you fully embrace your freedom to take back your power and create your business without falling to all the pomp and circumstance (a.k.a. "hype") that's *out there*? A new private client called me the other day in complete overwhelm. You see she had a desk full of info products and systems designed to "take [her] business to the next … [Read more...]
My 15-year-old nephew is a fan of the WWE (World Wrestling Entertainment) and of John Cena (one of their stars) in particular. This weekend, while flipping through stations, I kept seeing an ad for WWE's Extreme Rules pay-per-view and pictures of Cena wearing a t-shirt with "HLR" on it. So last night, when WWE was coming on, I hopped over to see what the "HLR" was for. Turns out it's for Hustle - … [Read more...]
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