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I've used Constant Contact (www.ConstantContact.com) in my business for years and just signed up for a second account for my husband's band.
Within hours of signing up, they called to ensure I had no questions and to give me the name and number of a real live person in case I DID have any questions down the road.
Contacting, or "touching", our clients just to touch base is an art which seems to have gone the way of the payphone. Hardly any businesses are doing it these days, but those who do are generating immense customer loyalty and with it, higher revenues.
When was the last time you picked up the phone or sent an email (NOT an autoresponder) just to check in with a client?
More importantly, when will be the next time you do it? Think about it…just one client every day.
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